You might be wondering, why is my social media engagement so low? Why do I have so few followers? Your answer might be in the quality of your content.
One of the biggest problems companies and individuals make is that they are so busy wanting to post often, that they disregard the actual quality of the post in an effort to just “get something posted”. I am a believer that if you don’t have a quality photo, your description isn’t prepared properly, and your hashtags aren’t put together well…DON’T POST! That “QUANTITY” post will actually hurt you instead of help you. Your current followers and potential new followers are probably eyeing your posts and simply scrolling right on to the next image on someone else’s profile.
Put together a visually appealing photo, write an engaging description, and use effective hashtags. Then watch your “Likes” go up, along with your “Followers” count!
Jeff Prince
Founder & CEO | Brand Beast
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